{"id":255209,"date":"2026-07-13T04:07:20","date_gmt":"2026-07-13T01:07:20","guid":{"rendered":"https:\/\/1kitap1.com\/en\/breaking-through-communicating-to-open-minds-move-hearts-and-change-the-world-sally-susman\/"},"modified":"2026-07-13T04:07:20","modified_gmt":"2026-07-13T01:07:20","slug":"breaking-through-communicating-to-open-minds-move-hearts-and-change-the-world-sally-susman","status":"publish","type":"post","link":"https:\/\/1kitap1.com\/en\/breaking-through-communicating-to-open-minds-move-hearts-and-change-the-world-sally-susman\/","title":{"rendered":"Breaking Through Communicating To Open Minds Move Hearts And Change The World – Sally Susman"},"content":{"rendered":"
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Our Pfizer values are courage, excellence, equity, and joy. Any of these can stir us to action. This framework makes my job easier and more efficient. Using a scaffolding allows us to hit the ground running in terms of the actual work to be done. I may not know what tomorrow\u2019s controversy will be, but I do know how I\u2019ll evaluate it for my company.<\/p>\n

Here I\u2019m aligned with the decorated war general and US president Dwight D. Eisenhower who said, \u201cPlans are worthless, but planning is everything.\u201d I encourage you to find a framework that best suits you (or feel free to use ours) or claim whatever structure allows you to always feel ready to face anything that comes your way.<\/p>\n

When Crisis Comes: A Checklist When a crisis hits, and it\u2019s a safe bet that it will, a wrong response can trash in a moment the strong public image built and cultivated over years, hence, the phrase that reputation is earned in drops and lost in buckets. These reputation spills seem guaranteed to keep flowing. In February of 2022, Spotify\u2019s chief executive Daniel Ek had to apologize to employees for the way mega-podcaster Joe Rogan used racial slurs. Ek wrote in a letter to employees, \u201cThere are no words I can say to adequately convey how deeply sorry I am for the way \u2018The Joe Rogan Experience\u2019 controversy continues to impact you.<\/p>\n

Not only are some of Joe Rogan\u2019s comments incredibly hurtful, but I also want to make clear that they do not represent the values of this company.\u201d I admire the way Ek moved quickly to clarify his views with his most important constituency\u2014Spotify\u2019s employees. One month later, the behemoth Disney Corporation was in a public relations crossfire when the company had originally declined to take a stand on proposed legislation in Florida that restricted classroom discussion of gender identity and sexual orientation. When Disney employees revolted over the company\u2019s silence, the CEO responded with an about-face and opposed the bill.<\/p>\n

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Sally Susman knows a great deal about the importance of clear communication to living an authentic life. Her deeply touching and often humorous stories will stay with you and help you navigate and advance in your own professional life.\u201d \u2014INDRA NOOYI, former CEO and Chairperson, PepsiCo; New York Times bestselling author, My Life in Full \u201cBreaking Through is a beautifully written, essential work on the importance of communication, full of humor and heart. This book will make you think deeply about expression and how we convey our thoughts, intentions, and needs.<\/p>\n

Sally Susman delivers a commanding master class and a must-read.\u201d \u2014MIKA BRZEZINSKI, cohost of MSNBC\u2019s Morning Joe, founder, Know Your Value \u201cIf you want to improve at communication, look no further than those who do it for a living. Sally Susman has devoted her career to bringing clarity to complexity, change, and crisis, and in this book she shares memorable stories and practical insights to help you get heard.\u201d \u2014ADAM GRANT, #1 New York Times bestselling author, Think Again; host, TED podcast ReThinking \u201cA brave trailblazer in her field, Sally Susman has helped hundreds of careers flourish\u2014and this book will ensure the success of hundreds of thousands more.\u201d<\/p>\n

\u2014RESHMA SAUJANI, founder, Girls Who Code and Marshall Plan for Moms \u201cPeople like Sally Susman have always known that communication isn\u2019t a soft skill\u2014it\u2019s the bedrock of business and an absolute requirement for success. Putting her principles to work will help you clarify and reach your goals and be a better leader.\u201d \u2014ARIANNA HUFFINGTON, founder and CEO, Thrive Global Breaking Through is the world\u2019s best handbook for how to build and maintain trust at work\u2014and why it\u2019s essential for any communications you do. No one could write this book but Sally Susman.<\/p>\n

Her lessons on how to hear and be heard, how to build and refine your voice, and how to make tough decisions and own them are just as applicable if you\u2019re starting your first job or stepping into a new, massive one.\u201d \u2014DANIEL ROTH, Editor in Chief and Vice President, LinkedIn 1kitap1.com\/en 1kitap1.com\/en HBR Press Quantity Sales Discounts Harvard Business Review Press titles are available at significant quantity discounts when purchased in bulk for client gifts, sales promotions, and premiums. Special editions, including books with corporate logos, customized covers, and letters from the company or CEO printed in the front matter, as well as excerpts of existing books, can also be created in large quantities for special needs.<\/p>\n

For details and discount information for both print and ebook formats, contact booksales@harvardbusiness.org, tel. 800-988-0886, or www.hbr.org\/bulksales. Copyright 2023 Sally Susman All rights reserved No part of this publication may be reproduced, stored in or introduced into a retrieval system, or transmitted, in any form, or by any means (electronic, mechanical, photocopying, recording, or otherwise), without the prior permission of the publisher.<\/p>\n

Requests for permission should be directed to permissions@harvardbusiness.org, or mailed to Permissions, Harvard Business School Publishing, 60 Harvard Way, Boston, Massachusetts 02163.<\/p>\n<\/blockquote>\n

This is a short excerpt from the opening of “” by Unknown, quoted for review and introduction purposes. All rights belong to the copyright holders.<\/em><\/p>\n

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