{"id":256648,"date":"2026-07-13T14:58:07","date_gmt":"2026-07-13T11:58:07","guid":{"rendered":"https:\/\/1kitap1.com\/en\/chicago-tribune-march-10-2026-chicago-tribune\/"},"modified":"2026-07-13T14:58:07","modified_gmt":"2026-07-13T11:58:07","slug":"chicago-tribune-march-10-2026-chicago-tribune","status":"publish","type":"post","link":"https:\/\/1kitap1.com\/en\/chicago-tribune-march-10-2026-chicago-tribune\/","title":{"rendered":"Chicago Tribune – March 10 2026 – Chicago Tribune"},"content":{"rendered":"
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The shortage would not be of general-purpose semiconductors, or microcontrollers, that caused plantshutdowns,lowvehicleinven- tories,disabledfeaturesandhigher prices in the wake of the COVID- 19 pandemic. The problem instead lies with dynamic random-access memory,orDRAM(dee-ram),chips that support arti\ufb01cial intelligence, infotainment and advanced driver assistancesystems(ADAS). A boom in AI data center devel- opment has resulted in chip manufacturers prioritizing these high-bandwidth memory appli- cations with high-margin oppor- tunities from newer-generation chips, forcing consumer electron- ics companies and automakers to pay higher prices and scramble for supply.<\/p>\n

\u201cIf you\u2019re in on the automo- tive-consuming side of this equa- tion,\u201d said Phil Amsrud, analyst for S&PGlobalInc.\u2019sautomotivesemi- conductor research area, \u201cyour prices are going to go up and cash \ufb02ownegativelywillbeimpacted.\u201d Two major things AI needs to operate are: lots of power and lots of memory. DRAM is the organ behind the memory storage in AI datacenters. A report from global wealth manager UBS Group AG found companiesarereportingmorethan 100% price increases on DRAM chips.<\/p>\n

It predicts automakers will coverabout80%ofthecostsshared with suppliers, many of whom are increasinglyunder\ufb01nancialpressure fromin\ufb02ation,tariffsandothercosts. Suppliers in electronics and ADAS aremostat-risk. \u201cThe prices have increased, because there is a lot of demand in generalforthememorychipsdriven byAI,\u201dsaidDavidLesne,UBSanlyst. \u201cButthen,ifyoulook12-24months from now, the chips that the auto industry is using \u2014 which are a bit more basic and not necessarily so profitable for the memory chip suppliers \u2014 and we might be in a situationofmoreshortages.\u201d<\/p>\n

Most vulnerable are premium autobrandsandEVmakers,includ- ing those in China, analysts said. Althoughvehicleshadhundredsof themicrocontrollersthatwereshort a few years ago, DRAM represents about$25to$150ofthecontentina vehicle,accordingtoUBS. DRAM chips especially are important for users of automotive system-on-a-chip, or SoC, technol- ogythatcombinescomputingfunc- tions like ADAS, infotainment and vehicle control onto a single chip. SoCisthemainenablerofzonalelec- trical architectures in vehicles that automakers likes Tesla Inc., Rivian AutomotiveInc.andsomeChinese manufacturersusetounlockincreas- ingly software-defined vehicles, lower costs and improve over-the- airupdates. \u201cThoseguyscan\u2019tbuildcarswith- out DRAMs,\u201d Amsrud said. \u201cIt\u2019s one of the few times in my recent memory where being a traditional automaker might actually have a littlebitofanadvantage.\u201d<\/p>\n

If needed, they could remove certain content or features, though automakerslikeFordMotorCo.and GeneralMotorsCo.alsoareworking on rolling out vehicles with central computing electrical architectures aswell. There are multiple kinds of DRAM. The auto industry primar- ilyhasusedDDR4andLPDDR4\u2014 the fourth-generation low-power double data rate. The \ufb01fth gener- ation, however, mostly is what AI uses with higher memory capacity andgreaterefficiency.Thetechnol- ogy also provides higher pro\ufb01ts for chipfabricators.Asaresult,theyare prioritizingcapacityforthoseappli- cations. Unlike the microcontroller shortage,thereissufficientproduc- tion capacity for DRAM for now, experts said.<\/p>\n

But smartphones and tablets represent about 35% of global DRAM revenue, comput- ers are 25% and servers and data centersareabout20%,accordingto UBS.Automotivemakesupalower single-digitspercentage,resultingin lowerprioritization.<\/p>\n

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Having a party at a supermarket meant dancing next to cabbage and eggplant in the produce aisle \u2014 or slip- ping away from the packed dance \ufb02oor tocooloffnearthe\ufb01shballsandfrozen seafood. Alongthesidelines,parentsandtitos and titas, Filipino aunts and uncles, CHICAGO\u2019S HOTTEST CLUB IS \u2026 Seafood City? Viral pop-up dance party comes to the Filipino grocery store By Christiana Freitag | CHICAGO TRIBUNE PartyinAisle8! Underthe\ufb02uorescentlightsandproducebannersofSeafoodCitySupermar- ket,anunlikelydance\ufb02ooropenedforoverathousandChicagoansFridaynight. InsidethisFilipinogrocerystoreintheNorthMayfairneighborhood,theaisles werepackedwithcrowdswavingPhilippine\ufb02ags,childrenperchedonparents\u2019 shouldersandpartygoersdancingtoclubclassicsandTagalogballadslike\u201cBakit Pa\u201dbetweendisplaysofproduceandpackagednoodles. Musicthumpedthroughoutthestorewhile,justafewfeetaway,awholelechon pigslowlyroastedforsale\u2014thearomaofcrispypork\ufb01llingthecrowdedscene. \u201cIt\u2019slikewalkingintothePhilippines,\u201dsaidDJMikey\u201cJukes\u201dJucaban,who performedFridaynight. Seafood City Supermarket, 5033 N. Elston Ave., usually closes at 9 p.m. But overtheweekend,themarketstayedopenallnightlongasDJsandpartyhosts transformeditintoalate-nightdanceparty.LateNightMadnessisaviralpop-up experience sweeping the nation, with late-night takeovers in Las Vegas, Los AngelesandSeattle.Butthisweekendmarkedthe\ufb01rsttimetheFilipinosuper- marketphenomenoncametoChicago.<\/p>\n

See PARTY on Page A4 $ 4 . 0 0 | T U E S D AY, M A R C H 1 0 , 2 0 2 6 | C H I C A G O T R I B U N E . C O M \u2605 Winner of 28 Pulitzer Prizes for Excellence in Journalism Almanac . . . . . . . . . . . . A8 Arts & Living . .<\/p>\n

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B4 Obituaries . . . . . . . . . . A8 Television . . . . . . . . . . . B9 INDEX Visit myaccount.chicagotribune.com or call 312-546-7900 to sign up for a subscription.To place an ad,visit placeanad.chicagotribune.com. Complete details on Page A12 SUBSCRIPTION WEATHER FORECAST 178thyearNo.69 \u00a9 ChicagoTribune By Jon Gambrell, Jamey Keaten and Samy Magdy ASSOCIATED PRESS DUBAI,UnitedArabEmirates\u2014 ThousandsofIranianspouredinto acentralsquareinTehranandother locations Monday, waving flags and shouting phrases like \u201cDeath to America\u201d and \u201cDeath to Israel\u201d in a show of allegiance to the new supremeleader.<\/p>\n

The choice of hard-line Ayatol- lah Mojtaba Khamenei to succeed his late father as Iran\u2019s supreme leader,andnewstrikesonregional oilinfrastructure,signaledthatIran wasdiggingin10daysintothewar launched by the United States and Israelthatitconsidersa\ufb01ghtforthe Islamictheocracy\u2019ssurvival. Meanwhile, a U.S. intelligence assessment completed shortly beforetheUnitedStatesandIsrael launched a war in Iran had deter- mined that American military intervention was not likely to lead toregimechange,accordingtotwo peoplefamiliarwiththe\ufb01nding.<\/p>\n<\/blockquote>\n

This is a short excerpt from the opening of “” by Unknown, quoted for review and introduction purposes. All rights belong to the copyright holders.<\/em><\/p>\n

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