{"id":264201,"date":"2026-07-15T01:57:25","date_gmt":"2026-07-14T22:57:25","guid":{"rendered":"https:\/\/1kitap1.com\/en\/integrating-ai-chatgpt-into-marketing-shubham-kakran\/"},"modified":"2026-07-15T01:57:25","modified_gmt":"2026-07-14T22:57:25","slug":"integrating-ai-chatgpt-into-marketing-shubham-kakran","status":"publish","type":"post","link":"https:\/\/1kitap1.com\/en\/integrating-ai-chatgpt-into-marketing-shubham-kakran\/","title":{"rendered":"Integrating AI ChatGPT Into Marketing – Shubham Kakran"},"content":{"rendered":"
\"<\/figure>\n

In economic research, ChatGPT (AI) can be used for automation, simulation, and analysis of results, which are significant drivers of recent developments in research. The ChatGPT (AI) can replace human economists in many tasks like predictions and analyzing complex data. Here are a few methodologies through which the ChatGPT (AI) has shaped and continues to impact economics research: Data analysis and processing: ChatGPT (AI) has revolutionized how economists handle and analyze data.<\/p>\n

This has significantly improved the quality and depth of the economic analysis. The ChatGPT (AI) tool used in analyzing data is RapidMiner, which helps with data preparation to model operations (RapidMiner, 2022). Tableau is an end-to-end data analytics platform that allows us to easily prepare, analyze, collaborate, and share big data insights (Big et al., 2021). The Google Cloud AutoML helps data scientists with primary machine learning expertise to develop high-quality models related to their business needs (Google Cloud, 2024).<\/p>\n

PyTorch tool helps implement lightweight representation of satellite images (Sungwon-Han, 2024). The Talend is a self-service browser-based platform that quickly identifies errors and enforces rules that can be reused and shared across large data sets (Talend, 2022). The job of IBM Watson Analytics is to collect and identify structured and unstructured content in documents, databases, websites, and other enterprise repositories (IBM documentation, 2024). Predictive modeling and forecasting: ChatGPT (AI) techniques, particularly machine learning, have enhanced economists\u2019 ability to develop accurate forecasting models.<\/p>\n

Machine learning algorithms can quickly identify patterns and relationships within the data, which may take much time through manual analysis. Natural language processing (NLP) technologies enable ChatGPT (AI) tools to analyze and understand vast amounts of textual information, such as news articles, reports, and social media. This helps economists gauge sentiment and incorporate qualitative data into their forecasts. In July 2023, researchers from the Bank of Canada, using NLP, created new inflation indicators through an imbalance between supply and demand (Central Banking News Desk, 2023).<\/p>\n

NLP is crucial for policymakers, businesspeople, and researchers looking to understand, forecast, and anticipate economic trends from a policy perspective. Behavioral economics: ChatGPT (AI) contributes to behavioral economics (a combination of economics and psychology) by providing tools to model how and why people behave during complex human decision-making processes.<\/p>\n

Through cognitive computing, economists model the psychological factors and behavioral biases into economic models, providing a more realistic representation of how individuals make decisions. Policy analysis and simulation: ChatGPT (AI) plays a pivotal role in policy analysis by facilitating the potential impact ofvarious policies on economic and development indicators.<\/p>\n

\n

First edition published 2026 Apple Academic Press Inc. 1265 Goldenrod Circle, NE, Palm Bay, FL 32905 USA 760 Laurentian Drive, Unit 19, Burlington, ON L7N 0A4, Canada CRC Press 2385 NW Executive Center Drive, Suite 320, Boca Raton FL 33431 4 Park Square, Milton Park, Abingdon, Oxon, OX14 4RN, UK \u00a9 2026 by Apple Academic Press, Inc. Apple Academic Press exclusively co-publishes with CRC Press, an imprint of Taylor & Francis Group, LLC Reasonable efforts have been made to publish reliable data and information, but the authors, editors, and publisher cannot assume responsibility for the validity of all materials or the consequences of their use.<\/p>\n

The authors, editors, and publishers have attempted to trace the copyright holders of all material reproduced in this publication and apologize to copyright holders if permission to publish in this form has not been obtained. If any copyright material has not been acknowledged, please write and let us know so we may rectify in any future reprint. Except as permitted under U.S. Copyright Law, no part of this book may be reprinted, reproduced, transmitted, or utilized in any form by any electronic, mechanical, or other means, now known or hereafter invented, including photocopying, microfilming, and recording, or in any information storage or retrieval system, without written permission from the publishers.<\/p>\n

For permission to photocopy or use material electronically from this work, access www.copyright.com or contact the Copyright Clearance Center, Inc. (CCC), 222 Rosewood Drive, Danvers, MA 01923, 978-750-8400. For works that are not available on CCC please contact mpkbookspermissions@tandf.co.uk Trademark notice: Product or corporate names may be trademarks or registered trademarks and are used only for identification and explanation without intent to infringe. For Product Safety Concerns and Information please contact our EU representative GPSR@taylorandfrancis.com. Taylor & Francis Verlag GmbH, Kaufingerstra\u00dfe 24, 80331 M\u00fcnchen, Germany.<\/p>\n

Library and Archives Canada Cataloguing in Publication Title: Integrating artificial intelligence (ChatGPT) into marketing, economics, business, and finance \/ Shubham Kakran, PhD, Rupinder Katoch, PhD, Ashish Kumar, MCom, editors. Names: Kakran, Shubham, editor. | Katoch, Rupinder, editor. | Kumar, Ashish (Lecturer in management and commerce), editor. Description: First edition. | Includes bibliographical references and index. Identifiers: Canadiana (print) 20250308304 | Canadiana (ebook) 20250308398 | ISBN 9781779640482 (hardcover) | ISBN 9781779640499 (ebook) Subjects: LCSH: ChatGPT.<\/p>\n

| LCSH: Artificial intelligence\u2014Business applications.<\/p>\n<\/blockquote>\n

This is a short excerpt from the opening of “” by Unknown, quoted for review and introduction purposes. All rights belong to the copyright holders.<\/em><\/p>\n

\n
\n

Table of Contents<\/p>\nToggle<\/span><\/path><\/svg><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n